There are certain tasks that require a substantial amount of work performing dull activities. Researching email addresses is commonly one of these cases for many people. Companies can use online websites like ShortTask.com to allow people with more free time to do these tasks for them. This allows the company to not have to hire new individuals, which is especially important in these dire economic times. Moreover, companies can offer higher cash incentives to get certain projects accomplished. Once the pay seems reasonable enough, then the work will be adequate. If the pay rate is too low, it appears as if the company does not care about the worker and the work will be poor. Hence, if one wants to get a certain amount of people to research email addresses adequately and carefully, then the compensation must be fair for his/her time.

As a seeker you could request that a solver provides you with email addresses that would be useful for the seekers purpose. This could be email addresses of a particular target audience that marketing would be a lot more effective at precipitating custom for a given business. The email addresses specified in the task are likely to be friends and family that you believe would benefit from some certain contact. Equally the task may actually involve research into the composition of email addresses, what is the most popular server, what is the most well used address? This sort of information may be important to seekers if they were planning to setup their own email account. Finally the task could include finding email addresses of certain companies and high powered members of society for lobbying purposes.